The X-Collective - by RocketX
Tough times often breed innovation and creativity, as evidenced by the numerous companies founded during the COVID-19 pandemic that filled new market gaps. To just name one, Workwize, which has…
7. The importance of Customer Success with HubSpot
Did you know that increasing customer retention rates by 5% increases profits by 25% to 95%? In the 7th episode of the xCollective we’re going to talk about customer success, an often underutilized function within early stage growth companies. But paramount to sustainable growth, especially in times of economic uncertainty.
Let’s introduce our guest Oksana Afonina, an expert in building and scaling customer success teams. Oksana has been in the tech industry for over 10 years, with experience in client-facing and leadership roles at Google, Facebook and AppLovin, she’s definitely not new to the industry. For the past two years, she leads Customer and Partner Success teams at HubSpot.
Net als RocketX een goede podcast voor je bedrijf?
Andere afleveringen
The X-Collective - by RocketX
In this month’s xCollective we’re discussing an exciting subject! Well, exciting for some, less for others. Nevertheless, a topic that occupies the minds of many founders. We’re going to talk…
The X-Collective - by RocketX
Another month, another xCollective. This time we’re going to discuss the topic of equity management with Floris van Hoogenhuyze, co-founder and CEO of WE.VESTR. They’re aiming to simplify equity management…
The X-Collective - by RocketX
In this month’s xCollective podcast Beer Zandt spoke to Nadine van der Wal, Head of Growth at Spotr. An AI-powered building inspection platform, that has grown from an innovative idea…
The X-Collective - by RocketX
Deel has one of the most extraordinary growth stories in this day and age. Growing remotely from zero to 700 in a window of three years, it’s impressive to say…
The X-Collective - by RocketX
Most startups and scaleups underestimate the value of an effective events strategy. This is likely because events are not measured in the same way as, for example, performance marketing is.…
The X-Collective - by RocketX
Raising Series A funding is arguably the most critical funding round for founders throughout their entire fundraising journey. A lot has changed in the fundraising landscape over the last 12-18…
The X-Collective - by RocketX
In this 1st xCollective we talked to Dagmar van Ravenswaay, ex-Adyen and Venture Partner at Borski Fund and Rudy de Back, CEO of Objective Platform about lessons learned while scaling…
